Customer Engagement Network

Customer Engagement theory, practice and people

Members

View All

Customer Engagement

Definition: Repeated interactions that strengthen the emotional, psychological and physical investment a customer has in a brand (product or company).
Read more on Wikipedia

3rd Annual Online Customer Engagement Survey Report, 2009

And the results are in...

You can download a free copy of the highlight report from the cScape website

Forum

Future of advertising on social networks 5 Replies

Started by Lisa. Last reply by Lisa Jun 15.

I like share quality Customer Complaints management software For service Companies

Started by eserviz Jun 11.

Customer Engagement with Financial Services Companies 3 Replies

Started by Mark Nicholson. Last reply by Ron Shevlin May 22.

From Flat-website to Persona-Driven, explaining the journey and business case

Started by Walter Adamson Apr 20.

Is the future of engagement mobile? 8 Replies

Started by Richard Sedley. Last reply by Walter Adamson Apr 20.

Open Source CMS with support for segmentation? 2 Replies

Started by Chico. Last reply by Richard Sedley Mar 26.

Auditing levels of online engagement 1 Reply

Started by Barry Day. Last reply by Mark Nicholson Mar 13.

Does it feel there's a lot of shouting out there? 4 Replies

Started by Lucy Conlan. Last reply by Lucy Conlan Feb 23.

New insights into user language, search language and site language

Started by Clare O'Brien Dec. 18, 2008.

Interesting links

Cultural Latency

Fast Company: There is a correlation between the amount of time it takes to distribute something, and the amount of time it takes for that thing to have an effect, and consequently the amount of time that thing stays relevant and interesting.

Social Web Guiding Principles for Employers

Forbes.com: Useful guidelines for the business dipping their toes into social media

Twitter & the Law of Reciprocity

Reciprocity is one of the most powerful persuasion tactics we can use in customer engagement

More…

Events

Add an Event

Latest Activity

Catherine Pryde, Jan H. Ohme, MItchell Cash and 10 more joined Customer Engagement Network10 hours ago

Richard Sedley added a photoJune 25

The 6 Levels of Engagement in Online Conversations

Interesting idea from Rajesh Setty

patrick.dh updated their profileJune 24

Lisa replied to Lisa's discussion 'Future of advertising on social networks'June 15

Yes that's the one. It's quite concise - only took me a couple of days to read. Hope you enjoy it :)

Richard Sedley replied to Lisa's discussion 'Future of advertising on social networks'June 15

No problem. Is this the book your talking about? http://neurowebbook.com/ I haven't read it but if you recommend it I'll take a look. Thanks R

Lisa replied to Lisa's discussion 'Future of advertising on social networks'June 14

Thanks Richard. They were all really useful and interesting articles. I think someone needs to do a PHD on this area! Lots of unanswered questions. btw I don't know if you've read it but I've just finished a book called 'Neuro web design' which w...

Graham Brown, Ron Shevlin and Neil Vose were featuredMay 30

Daniel Hunziker left a comment for Richard SedleyMay 23

Videos

Red Bull - how do events shape the customer experience?

Added by Graham Brown
Threadless: What are the business benefits of community?

Added by Graham Brown
Delivering a Great Customer Experience, Forrester Research

Added by Sarah Woodbridge

Interesting slideshows

The Future of Advertising. WTF?

View more presentations from David Armano.

Using Twitter as an engagement tool

View more presentations from freshnetworks.

cScape Customer Engagement Report 2009

View more presentations from Econsultancy .com.

Customer Engagement and 10 Tips for Online Persuasion

View more presentations from Richard Sedley.

Jobs

Telecoms Customer Engagement Consultant - Gulf
Candidates must have an absolute minimum of five years experience in the telecoms area with proven experience in a commercially focused capacity.

Engagement Manager, Saudi Arabia

Customer Engagement Representative
Denver. Co. USA
$35-40 DOE PLUS Excellent Benefits.